Un-lock your hidden IP - Ideas for surviving a business crisis

  • Date: 15 Sep 2020
  • Time: 14:00 - 15:00
  • Venue: Virtual event, Hosted online, Join from any location, Use the form below to register

COVID-19 has had a profound impact on many businesses and sectors, both large and small, hitting sales, product development, the supply chain and people to name but a few areas. Leadership teams in those businesses affected now need to innovate and unearth, develop and exploit the hidden IP within their businesses to survive and thrive.

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To help explore how entrepreneurial businesses can utilise imaginative, low cost and effective ways to boost their business in the wake of a major setback we are delighted to invite you to attend our virtual interview with entrepreneur, author and media commentator Erica Wolfe-Murray.

Erica will be interviewed by Helen Bassett, Director and Head of Business Outsourcing Services, in the Smith & Williamson Bristol office which act for over 500 SME clients.

The interview will explore a range of practical action areas to help your business recover and rebuild post COVID, including:
existing asset development, redeployment and innovation

  • IP – finding, developing and exploiting hidden assets
  • consideration of other revenue models
  • understanding of how to develop new and potential audiences

Anyone attending the live event will also receive a complimentary copy of Erica’s book ‘Simple Tips, Smart Ideas: Build a Bigger, Better Business’, which is filled with practical, easy-to-use advice to help you grow your business and develop greater commercial resilience.


About Erica Wolfe-Murray



Erica is a leading UK business and innovation expert, an experienced business coach, an accredited Design Business Association expert and an author of a 5 star rated business growth book, 'Simple Tips, Smart Ideas Build a Bigger, Better Business'.


Her clients have spanned from big organisations such as UK Parliament , Creative England and Bristol Old Vic Theatre School to helping over 250 SME's understand how to grow their businesses successfully.


To visit her website click here.


Watch the webinar below:




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