Defaqto’s DFM Satisfaction report 2020

We are proud to have been ranked 1st in 5 categories, and 2nd in 1 category Accessibility.

Defaqto is an independent financial research and software company specialising in rating, comparing and analysing financial products and funds. The study among financial advisers received 249 responses measuring the performance of 14 categories of satisfaction.

1st - Provider financial strength and resource

As indicated by growth in discretionary assets, group assets under management (AUM) and discretionary AUM. Confidence in firm to run a variety of portfolio types, with the resources to do so.






1st - Investment flexibility – range of options

For bespoke – confidence in investment managers to run a wide range of different investment portfolio types (e.g. risk targeted, income, ethical, cash plus)

For MPS – sufficient range of portfolio options to appeal to client base.





1st - Provider brand

Perception of brand quality.  Additional confidence in certain  brands (e.g. based on reputation,  size, visibility).





1st - Investment flexibility – range of assets

The range of assets used in portfolios (e.g. funds, individual securities, structured products) is sufficient to meet client needs.



1st – Service

Flexibility in service to client and adviser e.g. client meetings (frequency, depth, location), reporting frequency, reporting structure, CGT management, legacy holding approach, access to investment managers.



2nd – Accessibility

Availability of DFM service through third-party platforms and other tax wrappers (e.g. self-invested personal pension
(SIPP), offshore bond) is compatible with current ‘buy list’.




Find out more about our services



Past performance is not a guide to future performance.

Released in April 2020, Defaqto’s discretionary fund manager (DFM) satisfaction study was undertaken during July to October 2019, employing both online and telephone fieldwork.

Cookie Settings